В четверг, 12 марта , состоится мастер-класс на тему Место и роль коммуникации в бизнес-активности Philips”
Спикеры: Анна Иванова PR & Media manager at Philips Ukraine и Анастасия Матюшина Corporate communication manager, Philips Ukraine
Анна Иванова
- Anna is a product PR practitioner with experience of variety product categories and brands.
- Before Philips Anna was employee in the agencies side: Advertising Agency EURO RSCG Kiev and PR Agency PeRception.
- Within Royal Philips Anna is responsible for primarily product launches, toolkit activation and managing product’s PR through local Ukrainian media, celebrities and other lifestyle influences. Her position requires in-depth understanding of the dynamics of the media markets, an appreciation of and interest in media and journalists’ requirements. As Anna is a member of the Marketing Team she is strongly focused on Product PR to fulfill the relevant communications objective of the integrated marketing communications strategy.
Время начала: 19:00
Место проведения: университет КРОК (м. Берестейская, ул. Лагерная 30-32 )
